Fabric - crochet-hooks

Teaching art workshops for artist organizations and venues can contribute significantly to your art income. But you can dramatically increase your bottom line when you organize those workshops yourself. Of course, creating and running your own workshops presents challenges that you dont have when groups and individuals hire you. If you earn money from teaching, or if youd like to, this episode of the Art Biz Podcast is for you. In this episode, I talk with Lorraine Glessner talk about how ...

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People who buy from you once are more likely to buy from you again than people who have never bought from you. And ... Its less effort to nurture relationships with people who already know, like, and trust you than to find new people to share your art with. Acquiring customers, in marketing terms, is a long and costly process. Therefore, it makes sense to take care of the people who have purchased from you. Show them you appreciate them now instead of contacting them later only when yo...

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Living the artists life doesnt necessarily flow with owning a business--with gaining valuable business skills that help you earn income from your creativity. But every so often I come across artists who are just as interested in learning about business as they are in being an artist. And I feature them in my interviews on the podcast and blog. Miriam Schulman is one of those artists. She discovered a gift secondary to her art--a curiosity about how the art business works. Combined with the...

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Solo exhibitions, as well as 2- or 3-person shows, deserve your full attention. If you have an important exhibition coming up, give it the (virtual) space it deserves. Create a page on your website for your show. You probably already have a page for all of your exhibitions, but Im talking about a single page that features only your special show. This will be the premier place you send people for details about the exhibition, which will be easy for people to read because it only has one focu...

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In 2014, Ali Cavanaugh had 11 galleries representing her work throughout the U.S. and even overseas. It was all she could do to paint fast enough to supply these galleries with new work. What a great problem to have, right But something wasnt sitting right with Ali. So she asked each of the 11 galleries to return her work. One by one they sent back what few paintings remained in their inventories. There was no animosity. Ali greatly appreciated all the work the galleries did on her behalf,...

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What does it mean to be a successful artist We readily throw around the word success without defining what it means for us. I am guilty of the same. My business is Art Biz SUCCESS. My signature program is the Art Career SUCCESS System . But what does Success mean to you and to me In this bonus episode of the Art Biz Podcast (accompanied by a complete transcript) I explore the word Success. Ive been exploring this on my own for a few months now and, confession--or perhaps its a warning--I...

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Meeting people and building relationships is the most important thing you can do for your art career. This means you have to get out of the studio and socialize. You must, gasp, be social in the real world as well as online. This goes against the natural tendency of so many artists who would prefer to be alone with their art supplies. But its absolutely necessary when you want to attain a high level of success. If you desire more sales and more recognition for your art, you must make it a...

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